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Institute of Cardiovascular Science

A place where science meets art. The multidimensionality of the scientific space presented in a graphic essence.

A visual solution that meets the objectives set.

The task of creating a logo for the Scientific Cardiac Institute in Krakow was to graphically reflect the character of the renovated historic tenement house, which is a recognisable element of Krakow’s landscape and an integral part of the Institute’s identity.

We decided to use simple lines that reflect the silhouette of the tenement. In addition, we chose a strong and simple font that harmonises with the graphic representation of the building, giving the logo an easily recognisable character even from a distance. We were aware that the logo would be part of a larger Kraków office complex, so legibility and a distinctive design were a priority for us.

Our aim was to create a design that combined simplicity with distinctiveness, creating a logo that unambiguously points to the Institute’s headquarters. We carefully analysed the specifics of the site to transform the townhouse into an eye-catching logo element. This project demonstrates that our approach to design combines aesthetics with functionality, creating a visual piece that serves its purpose.

2022

Services

  • Art direction
  • Branding
  • Graphic Design
  • brand-institute-of-cardiovascular-science

    Graphic Designer / Illustrator

    Paulina Rymer

Let's talk, we want to get to know your needs and expectations better!