Technical SEO

Welcome to the thirteenth chapter of PAR HOUSE Agency’s SEO Academy. Having understood how to monitor and measure SEO results, we will now focus on technical SEO. You will learn how to optimize your site from the technical side to increase its performance and visibility in search results.

What is technical SEO?

Technical SEO refers to optimizing a site from a technical perspective, such as loading speed, indexing and responsiveness. This is key to ensuring that search engines can easily find and understand your site.

How to optimize your site from the technical side?

Here are some steps on how to optimize your site from a technical standpoint:

Improve loading speed: Optimize images, scripts and other elements to make your site load fast.
Ensure responsiveness: Make sure your site is responsive and adapts to different screen sizes.
Optimize your link structure: Use readable URLs and make sure all links are valid.
Optimize the robots.txt file: The robots.txt file tells search engines what pages they can index. Make sure it is configured correctly.
Use an XML sitemap: An XML sitemap helps search engines understand the structure of your site. Make sure it is up-to-date and correct.

Summary

Technical SEO is a key component of site optimization. By optimizing your site from a technical standpoint, you can increase its performance and visibility in search results.

In the next chapter of PAR HOUSE Agency’s SEO Academy, we will discuss internal linking strategy – how to build and optimize your internal linking strategy to increase your site’s visibility and authority. Join us to learn more about how you can optimize your internal linking strategy. To make sure you don’t miss any new information, sign up for our newsletter, which is located below each post.

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