Institute of Cardiovascular Science
A place where science meets art. The multidimensionality of the scientific space presented in a graphic essence.
A visual solution that meets the goals set before us.
The task of creating a logo for the Scientific Cardiac Institute in Krakow was to graphically reflect the character of the renovated historic building, which is a recognizable element of Krakow’s landscape and an integral part of the Institute’s identity.
We decided to use straight lines that reflect the silhouette of the townhouse. In addition, we chose a strong and simple font that harmonizes with the graphic representation of the building, giving the logo an easily recognizable character even from a distance. We were aware that the logo would be part of a larger Krakow office complex, so legibility and distinctive design were a priority for us.
Our goal was to create a design that combined simplicity with distinctiveness, creating a logo that unambiguously points to the Institute’s headquarters. We carefully analyzed the specifics of the site to transform the townhouse into an eye-catching logo piece. This project demonstrates that our approach to design combines aesthetics with functionality, creating a visual piece that serves its purpose.
2022
Services
- Art direction
- Branding
- Graphic design
Graphic Designer / Illustrator
Paulina Rymer
