Case study
Kotlet w bułce
Kotlet w bułce proves that a familiar flavour can receive a fresh, expressive and recognisable identity without losing its local character.
A classic presented through a new language
The brand is built around a simple dish that needs little explanation. The challenge was to stand out in an urban environment while keeping the offer direct, Silesian and informal.
Decisive typography became the central part of the logo. Simple construction, bright colour and balanced proportions make the name visible from a distance during events, festivals and everyday sales.
2018
Services
- Branding and brand strategy
- Art direction
- Graphic design
- Visual identity
- 2D/3D scenes and product visualisations
Paulina Rymer
