Kotlet w bułce

The goal was clear: to preserve the essence of the classic dish while giving it a new, appealing and up-to-date identity. In response to this challenge, we focused on creating a unique visual identity for the Silesian foodtruck. With a special emphasis on the casual nature of the company and a modern interpretation of a traditional dish, our concept gave rise to a design that was destined to stand out from the start.

Creating the logo was the first step on the road to success. The use of loose but strong typography was key to creating a distinctive design that both drew attention from afar and captured the spirit of streetfood. The logo, built on simple lines and bright colors, has become an expression of the company’s identity, effectively attracting customers and gaining their loyalty.

What initially seemed like a challenge has turned into a success, transforming a simple foodtruck into a popular spot on the culinary map of the Silesian region. Thanks to a carefully considered strategy and our skill in creating strong visual identities, the company was able to establish itself and make its presence felt in the rapidly growing street food sector.