Why avoid writing everything in capital letters?

In today’s digital world, where content is king, the way that content is presented can significantly affect its reception. Typography, the art of arranging text, plays a key role in visual communication. One of the common mistakes made by content creators is the overuse of capital letters, especially in Polish. In this post, we’ll discuss why writing everything in capital letters is incorrect and how to best use typography to improve the readability and aesthetics of your content.

Why shouldn’t everything be written in capital letters?

1. readability: text written only in capital letters is more difficult to read and understand. Research shows that lowercase letters have more varied shapes, making it easier to recognize words quickly. Uppercase letters are more uniform, which means the reader has to spend more time processing the text.

2 Perception: Texts written only in capital letters are often perceived as aggressive or shouting. In online communications, where non-verbal context is lacking, such perceptions can be undesirable and deter audiences.

3. Aesthetics: Excessive use of capital letters can disrupt the aesthetics and harmony of the website. In Polish, which is characterized by the presence of diacritical marks (e.g. ą, ę, ś), capital letters can further complicate the visual reception of the text.

How to use typography effectively?

1 Hierarchy of information: Use different font sizes, thicknesses and styles (e.g., italics) to create a visual hierarchy. This will allow readers to quickly orient themselves in the structure of the content and find the information they are interested in.

2 Contrast: Provide good contrast between text and background to make it easier to read. Too little contrast can make the text difficult to read, especially for people with vision problems.

3. spacing: proper use of spacing between letters (kerning), words and lines of text (leading) can significantly improve readability. Text that is too tight is difficult to read, while text that is too loose can be distracting.

4 – Line length: The ideal length of a line of text should be between 50 and 75 characters. Texts of this length are the easiest to follow by eye and contribute to a better reading experience.

Summary

Correct use of typography in Polish is key to ensuring good readability, aesthetics and effective communication. Avoiding writing everything in capital letters, using a hierarchy of information, providing contrast, proper spacing, and controlling line lengths are basic principles that will help create friendly and professional-looking content. At PAR HOUSE Agency, we pay special attention to these aspects to make our projects not only aesthetically pleasing, but also functional and accessible to a wide audience.