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Implementation and configuration of Google Analytics 4



Implementation and configuration of Google Analytics 4

With the expiry date of Google Analytics 3 (GA3) approaching, every website or shop owner should invest in migrating to Google Analytics 4 (GA4) now. Time is running out, and on 1 July 2023. GA3 will stop collecting data. Therefore, it is advisable to have the professionals at PAR HOUSE Agency implement and configure GA4 to benefit from the full capabilities of the latest version of this tool.

Benefits of migrating to Google Analytics 4

Google Analytics 4 offers a number of advantages that make it worth choosing to migrate now:

  1. Measuring Customer Engagement and Interest: GA4 allows for a better understanding of user needs and behaviour, resulting in more effective customer relationship building.
  2. Tracking on-page and in-app activities: GA4 enables analysis of user activity on both the website and mobile app – something that was not possible with UA.
  3. Flexibility and convenience of measurement: GA4 is based on events and parameters, which allows for more detailed data analysis than the older version, which was based on sessions and page views.
  4. Shiftingtargets to conversions: in GA4, a conversion can be counted several times during a single session, allowing for more advanced conclusions about conversions and user behaviour.

Why choose PAR HOUSE Agency?

By choosing PAR HOUSE Agency, you can rest assured that the migration and configuration of your account on GA4 will go smoothly and seamlessly. Our team of experienced professionals will ensure that the implementation process is carried out in a professional manner, so that clients do not have to worry about any technical aspects.

Why choose to work with PAR HOUSE Agency?

  1. Experience: Our team of specialists has extensive experience in the area of Google Analytics 4 implementations and configurations, so we guarantee the highest quality of service.
  2. Support: By working with us, you will receive support at every stage of the implementation and configuration of GA4, ensuring that you do not have to worry about any technical issues.
  3. Customisation: We create customised solutions tailored to your specific business, allowing you to get the best possible results from using GA4.
  4. Security: We attach great importance to the security of our clients’ data, which is why we ensure that all information is protected according to current standards.
  5. Innovation: We are always up to date with news and changes in the world of Google Analytics, which allows us to propose the most optimal solutions for your business.

Migration to Google Analytics 4 is inevitable and it’s worth starting to plan it now. Trust the specialists at PAR HOUSE Agency and enjoy the full range of possibilities offered by the latest version of this tool. Contact us today and find out how professionally and efficiently we will carry out the implementation and configuration of GA4 for your website or shop. With us, you will achieve success in the digital world!


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